Light up "Xianghu Yayun" and perform a cultural legend together

Over the Xianghu Lake in Hangzhou, the drone formations in the air coordinated with the performances on the stage, and through the combination of ground and air and the linkage of multiple parties, they jointly interpreted the legend of "technology + culture", "digital + history" and "innovation + city".

On the evening of June 30, 2024, "Xianghu Yayun", China's first large-scale immersive, cross-temporal and digital lake view performance show of the Asian Games heritage, was launched by Sha Xiaolan, chief director of the opening and closing ceremonies of the Hangzhou Asian Games, and the Fengshang Culture double Olympic and double Asian team.

The performance contains a variety of modern technological elements. It uses a fusion of digital and real methods to preserve the wonderful memories of the Asian Games, convey the spirit of Chinese civilization, and showcase the natural style of the city. It plays an important role in protecting and inheriting China's cultural heritage.

As an important part of the technological elements of the performance, the Highgreat innovative drone formation, with its agile and precise flight demonstrations, closely cooperates with the actors' wonderful performances, gorgeous stage lighting, exciting music melodies and various high-tech equipment to create a new era of technological aesthetics and promote China's excellent traditional culture.

Inheriting the spirit of the Asian Games and preserving the essence of culture

The Hangzhou Asian Games are deeply rooted in the hearts of the people. The rich cultural heritage behind them carries the memory of history, the essence of culture and the pride of the nation, which is worth remembering and inheriting. "Let the Asian Games stay" is the inner voice of the people. "Xianghu Yayun" is based on the creative improvement and regular display of the wonderful programs of the opening and closing ceremonies of the Hangzhou Asian Games, leading the audience back to the Asian Games.

As the main medium for the aerial display of the show, the Highgreat innovative drone formation, with its unique flexibility and high degree of coordination, complements the iconic buildings and stage facilities on the ground.

It is worth mentioning that the main torch tower of the 19th Asian Games in Hangzhou, "Qianjiang Tide", was transported to Xianghu Lake for more spectators who have never been to the opening ceremony. The drone formation and the torch tower formed a linkage to reproduce the scene of the torch lighting, allowing the audience to return to the classic and exciting moment of the digital torch lighting at the opening ceremony of the Asian Games.

In this performance, Highgreat's innovative drone formation preserved the precious memories and essence of the Asian Games in a digital way, and made a profound and novel interpretation of the spirit and cultural heritage of the Asian Games.

Depicting the city’s customs and exploring the origins of Chinese civilization

The misty Jiangnan is full of mountains and beautiful scenery. From the "First Chinese Boat" coming with the waves, the "Liangzhu Fire" rising into the sky, to the picturesque Jiangnan landscape with beautiful mountains and rivers, and the elegant Song Dynasty life everywhere, the aerial drone formation practices the concept of "understanding a city through a show", following the changing scenes on the stage, jointly interpreting the beauty of nature, humanity, and sports, showing the charm of Xianghu Lake and Hangzhou, conveying the legends and style of Chinese civilization that have been flowing for thousands of years, and demonstrating the vigorous power brought by the scientific and technological civilization of the new era.

Empowering new quality cultural tourism and opening up a path for inheritance

The "14th Five-Year Plan" for the Development of Cultural Industries lists the in-depth integration of culture and tourism as one of the main goals of industrial development. It outlines a development path for the integrated development of culture and tourism in my country, namely "using culture to shape tourism and using tourism to promote culture". It also clarifies the importance and necessity of developing new-quality cultural tourism.

This time, "Xianghu·Yayun" combines the new trend of technological aesthetics with the new content of Chinese aesthetics, which is the perfect presentation of new quality cultural tourism. The addition of drone formations will enhance the organic combination of artistic pursuit and cultural technology, and better empower the new quality productivity of cultural tourism.

Highgreat's innovative drone formation combines other new technologies, profound historical civilization and diverse artistic presentations to promote the integration and innovation of the cultural tourism industry and achieve high-quality development. This new cultural tourism format opens up a new path for the inheritance and protection of cultural heritage.